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Virtual booth in English and Chinese was set up specially for one of the main technology and innovation events in the world

São Paulo, September 16, 2020 - ABES - Brazilian Association of Software Companies will be present at the Smart China Expo 2020, an internationally prestigious event focused on technology and innovation, which will take place from September 15th to 17th. The edition, held for the first time entirely online, receives millions of visitors from all over the world and has a virtual stand of the entity set up especially for the event, both in the English version and in the Chinese version.

"At the ABES stand, people will be able to learn a little more about how the association works, what are the main programs and the advantages of being an associate. Our goal is to create new business opportunities and develop the internationalization of the entity and our associates" , highlights Rodolfo Fücher, president of the organization, who also thanks the Brazilian embassy in Beijing, for all the help during the process, in particular Counselor José Roberto de Andrade Filho.

ABES's mission is to integrate Government, companies, professionals in the sector, specialized press and society in general, and proposes to be a consistent and credible source of information, analysis of the national and international market, legal guidelines and indication of trends, for that associates make their decisions more safely and assertively.

The Brazilian market also offers a great investment opportunity for Chinese companies. According to a recent study by ABES on the Brazilian IT market <https://www.abessoftware.com.br/dados-do-setor/estudo-2020–dados-2019>, the sector grew 10.5% in 2019, compared to a worldwide growth of 5%. In 2020, the expectation is to grow around 4%. And according to IBOPE, the level of internet penetration in Brazil is 70%, representing the fifth largest market in the world, with approximately 149 million active Internet users, behind only China, India, the United States and Indonesia.

Access to the ABES virtual booth <https://online.smartchina-expo.cn/auditor/pc-client/index.html?lang=en> It is free and open to everyone who wants to know more about the work developed by the association and interested in promoting market growth and building a new sectorial model, with more stable rules and better targeting of public investments, in addition to promoting Brazilian research and research. innovation.

To check out the entire virtual pavilion, visit the official website <https://www.smartchina-expo.cn/>.

About ABES

ABES, Brazilian Association of Software Companies, aims to contribute to the construction of a more digital and less unequal Brazil, in which information technology plays a fundamental role in the democratization of knowledge and the creation of new opportunities for all. In this sense, it aims to ensure a business environment conducive to innovation, ethical, dynamic and globally competitive, always aligned with its mission of connecting, guiding, protecting and developing the Brazilian information technology market.

Since its foundation in September 1986, ABES has sought to be relevant to its associates and a national and international reference in the technology sector. Currently, the entity represents approximately 2 thousand companies, which total about 85% of the revenue of the software and services segment in Brazil, distributed in 22 Brazilian states and the Federal District, responsible for the generation of more than 208 thousand direct jobs and an annual revenue around 63.7 billion in 2019.

Access the ABES Portalhttps://www.abes.org.br or contact the Relationship Center: +55 (11) 2161-2833.

ABES - Press contacts:
Weber Shandwick Brasil - abes@webershandwick.com

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