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Event will be attended by Nick Davis of Singularity University, Gal Barradas, CEO of AIO, Thales Teixeira, founder of decoupling.co, Carolina Sevciuc, Nestlé's digital transformation leader, Luiz Sergio Vieira, CEO of EY, among other specialists

São Paulo, September 11, 2020 - ABES - Brazilian Association of Software Companies will hold on the 28th, 29th and 30th of September, in partnership with The Shift, the 10th edition of the ABES Software Conference, one of the most important and awaited conferences in the sector. With the participation of several national and international specialists, who will discuss the repositioning of businesses while the future is created.

"The pandemic upsets the business world, where just being digital is no longer an option. Digital transformation has become a constant in our daily lives. Change has become mandatory scalable, sustainable and antifragile. With this event we seek to exchange experience and perspectives to accelerate company initiatives for innovation, and guarantee their long-term success ", explains Rodolfo Fücher, president of ABES.

Thinking about how to reposition the business while the future is being created, the event brings the keywords Rething, Refresh and Restart to address the global value chains that fall apart and require rethinking systems designed to maximize profits and efficiency under the lens of the digital first, as well as how digital transformation combines people, processes and technology.

"We think of the event's agenda to reflect the dynamic scenario faced by companies worldwide, in which the only constant is the rupture. The pandemic has accelerated inevitable changes for business and the guests will bring valuable insights to anyone who is designing a focused road map. in the new consumer needs. Now it's time to invest in innovation and digital thinking. Our purpose is to help companies enter 2021 by executing their digital transformation projects ", points out Silvia Bassi, publisher of The Shift, insights data journalism platform -as-a-service created to cover the context of the rupture.

The 2020 edition also has the support of The Shift and brings great national and international names such as Thales Teixeira, from Harvard, founder of Decoupling.co and author of the book "Unlocking the Customer Value"; Gal Barradas, CEO of AIO; Nick Davis, from Singularity University and author of the book "Future Ready"; Silvio Meira, from The Digital Strategy Company; Jon Reily and Ana Leão, both from Isobar; Diogo Costa, President of Enap; Carolina Sevciuc of Nestlé; Alan Leite from Startup Farm; Daniel Bermagasco, author of the book "From the idea to the billion"; Orlando Cintra, founder of BR Angels; and Luiz Sergio Vieira, CEO of EY Brasil. To check other names already confirmed at the event, which will be discussed in each panel and make your registration visit: http://www.abesdigital.org.br/

SERVICE: ABES Software Conference 2020
Date: September 28, 29 and 30
Hour: 15h to 18h
Registrations: http://www.comarteventos.com/2020/abes/conference/index.html

About ABES

ABES, Brazilian Association of Software Companies, aims to contribute to the construction of a more digital and less unequal Brazil, in which information technology plays a fundamental role in the democratization of knowledge and the creation of new opportunities for all. In this sense, it aims to ensure a business environment conducive to innovation, ethical, dynamic and globally competitive, always aligned with its mission of connecting, guiding, protecting and developing the Brazilian information technology market.

Since its foundation in September 1986, ABES has sought to be relevant to its associates and a national and international reference in the technology sector. Recently, the entity launched in partnership with EY, the LGPD diagnosis, a free online tool and the LGPD / ABES index, in order to help companies analyze their level of adequacy with the LGPD (General Data Protection Law) ). Based on the nearly 1500 diagnoses performed, the LGPD ABES index, point out that only about 40% are in compliance with the LGPD, more details visit: http://diagnosticolgpd.abes.org.br/.

Currently, ABES represents approximately 2 thousand companies, which total about 85% of the revenue of the software and services segment in Brazil, distributed in 22 Brazilian states and in the Federal District, responsible for the generation of more than 208 thousand direct jobs and an annual revenue around 63.7 billion in 2019.

Access the ABES Portalhttp://www.abes.org.br or contact the Relationship Center: +55 (11) 2161-2833.

ABES - Press contacts:
Weber Shandwick Brasil - abes@webershandwick.com

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